Nosy Be is an island off the northwest coast of Madagascar. Nosy Be is Madagascar's largest and busiest tourist resort. It has an area of 320.02 km2 (123.56 sq mi), and its population was 109,465 according to the provisional results of the 2018 Census.
Nosy Be means "big island" in the Malagasy language. The island was called Assada during the early colonial era of the 17th century. Nosy Be has been given several nicknames over the centuries, including "Nosy Manitra" (the scented island). The first human inhabitants of Nosy Be were small bands of Antankarana and Zafinofotsy, before the Sakalava migrated there and became the most numerous ethnic group on the island. These people were joined later by some Comorians, Indians or Antandroy.
Once a major location of plantation of sugar cane and production of its derived products (sugar, rum), the island's main activities are now the plantation of ylang-ylang (for the production of essential oils) and tourism. Nosy Be is the most developed tourism destination in Madagascar. This is the only place in Madagascar where all-inclusive large resorts can be found.